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The News Value of Nonprofit Organizations and Issues

• Martens, Thomas A

Abstract

This article reports on a study of the newsworthiness of information about nonprofit organizations and issues. The two-part study included content analysis of news stories in the 1991 editions of the San Francisco Chronicle and interviews with editors and reporters at the paper:

Journal

Nonprofit Management and Leadership

(1996)
vol7 no2 pages181

Categories

1. Communications and Marketing  

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